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StudySmarter for Business

StudySmarter for Business

StudysmarterStudysmarter — The all-in-one learning platform.

StudySmarter is a study app for school and university students with flashcards, notes, study plans, spaced repetition, and AI-powered features. Learners can turn their own documents into flashcards and access shared study materials; the platform is available on iOS, Android, and the web. More than 40 million people use the learning platform. Founded in 2017 and based in Munich, the company also offers a job board and products that connect learners with employers.

Talent Acquisition & Employer Brandingsaas
Website LinkedIn Support

Use Case

Brands and employers use StudySmarter for Business to reach high school students, college students, apprentices, and recent graduates directly during their learning process. Typical use cases: Building a sustainable employer brand among STEM students; target-group-specific next-gen recruiting with active-sourcing quality; product placement for EdTech/software/consumer products with high relevance during learning sessions. Problem solved: Waste coverage from traditional paid social/search campaigns is reduced by precisely filtering target groups based on degree programs, university/school, and learning contexts, and addressing them within the StudySmarter learning flow with a high engagement rate.

Companies want to build their employer brand among high school students, college students, apprentices, and college graduates in Europe, increase reach and engagement among Gen Z, and attract qualified applicants. StudySmarter places brand messages natively within the learning flow (between flashcards, notes, and lecture slides) and uses gamification formats (e.g., quizzes) to generate sustainable brand awareness, high CTRs, and traffic. Additionally, the solution supports recruiting goals through end-to-end campaigns, including target audience identification, touchpoint design, and job placement within the learning process or on the StudySmarter job board.

Target Audience

Companies and brands focused on emerging talent and young professionals; HR, employer branding, and recruiting teams (especially those targeting STEM audiences); brands that market their products directly to students (e.g., SaaS/software companies like Canva and Adobe, tech and consumer brands). Suitable for medium-sized and large companies, as well as global employers.

Source URLs

  • https://www.studysmarter.de/ueber-uns/
  • https://www.studysmarter.de/?utm_source=openai
  • https://business.studysmarter.de/